Trend to Watch: Consumers Start Early, End Late (1 of 4)

Repost from the Google Retail Blog

The online holiday shopping season was a season of historic highs: $29 billion in online sales, the first $900M day in e-commerce history, 20% growth in Black Friday searches, and an even more impressive 60% growth in Cyber Monday searches. How did this historic online growth translate at the consumer level? Throughout the holiday season we tracked consumer research and purchase behavior and the results revealed a trend to watch in 2010: Consumers start early and end late.

Read the full post on the Google Retail Blog